EXECUTIVE COMMITTEE
Shivkumar Reddy
Shivkumar Reddy, is a vibrant and entrepreneurial business leader in the alcoholic beverage industry who is affectionately referred to as just ASR by friends and family. Shivkumar is the corporate captain of The Seven Seas Group – a leading promoter, bottler, distiller, and franchisee of Indian alcohol brands.
Shivkumar, a third-generation engineer, graduated with a degree in Robotic Engineering from the State University of New York (SUNY) Buffalo in the United States before destiny had him return to India where his late father-in-law, Mr. Subbaram Reddy, introduced him to the alcohol business. His first task was to take over and successfully revive a defunct business unit named Seven Seas Distilleries Pvt. Ltd for McDowell and Co. Ltd. (now Diageo India).
Today, under his leadership, The Seven Seas Group enjoys a dominant position in Kerala, Andhra Pradesh, Pondicherry, and Goa. From its humble origins when its monthly production capacity was just 6,000 cases, it has grown extensively and now boasts capacity of 2.2 million cases per month!
Shivkumar Reddy
Shivkumar Reddy, is a vibrant and entrepreneurial business leader in the alcoholic beverage industry who is affectionately referred to as just ASR by friends and family. Shivkumar is the corporate captain of The Seven Seas Group – a leading promoter, bottler, distiller, and franchisee of Indian alcohol brands.
Shivkumar, a third-generation engineer, graduated with a degree in Robotic Engineering from the State University of New York (SUNY) Buffalo in the United States before destiny had him return to India where his late father-in-law, Mr. Subbaram Reddy, introduced him to the alcohol business. His first task was to take over and successfully revive a defunct business unit named Seven Seas Distilleries Pvt. Ltd for McDowell and Co. Ltd. (now Diageo India).
Today, under his leadership, The Seven Seas Group enjoys a dominant position in Kerala, Andhra Pradesh, Pondicherry, and Goa. From its humble origins when its monthly production capacity was just 6,000 cases, it has grown extensively and now boasts capacity of 2.2 million cases per month!
Anish Reddy
Anish Reddy is the CEO and founder of Pursue – the globally concocted hard seltzer brand with highest focus on quality, design and individualism A fourth-generation entrepreneur, Anish’s family has been in the alcohol business for over 40 years. Food & Drink have always been the cornerstones of his family dating from the supply of canned fruits to the British Indian Army to now operating alcobev distilleries across South India and Goa.
A self-professed ‘curiously minded student’, Anish holds an undergraduate degree in Accounting & Finance from Purdue University and an MBA from Babson College. His affinity for diverse experiences, saw Anish take on myriad strategic roles in Banking, Private Equity and Family Business Management in India, England and in the United States. While his work laid the foundation for first hand business experience, it was his love for high quality beverages with an equal focus on what lies beyond the horizon that first inspired the idea of Pursue.
Anish enjoys traveling and follows sports. He counts Elon Musk’s disruptive creativity, and footballer Tom Brady’s grit as influences in life and work. Anish lives between Miami, Chennai, and London, infusing this global essence into Pursue and his dynamic team.
Anish Reddy
Anish Reddy is the CEO and founder of Pursue – the globally concocted hard seltzer brand with highest focus on quality, design and individualism A fourth-generation entrepreneur, Anish’s family has been in the alcohol business for over 40 years. Food & Drink have always been the cornerstones of his family dating from the supply of canned fruits to the British Indian Army to now operating alcobev distilleries across South India and Goa.
A self-professed ‘curiously minded student’, Anish holds an undergraduate degree in Accounting & Finance from Purdue University and an MBA from Babson College. His affinity for diverse experiences, saw Anish take on myriad strategic roles in Banking, Private Equity and Family Business Management in India, England and in the United States. While his work laid the foundation for first hand business experience, it was his love for high quality beverages with an equal focus on what lies beyond the horizon that first inspired the idea of Pursue.
Anish enjoys traveling and follows sports. He counts Elon Musk’s disruptive creativity, and footballer Tom Brady’s grit as influences in life and work. Anish lives between Miami, Chennai, and London, infusing this global essence into Pursue and his dynamic team.
Vijay Rekhi
Vijay Rekhi is a highly accomplished business leader with a distinguished career in the global spirits industry, with extensive experience spanning North America, South America, and the Indian subcontinent. Mr. Rekhi was instrumental in the acquisition of White and McKay by United Spirits (now Diageo) in 2007. This acquisition helped to significantly expand the company's portfolio and enhanced its global stature.
Mr. Rekhi possesses deep industry insights and a comprehensive understanding of market dynamics. Throughout his leadership journey, Mr. Rekhi has demonstrated a relentless pursuit of excellence and a commitment to driving innovation in the spirits industry.
His vision for Grayson’s focuses on achieving sustainable growth, expanding the company's global footprint, and delivering exceptional value to stakeholders. His strategic initiatives and forward-thinking approach will pave the way for Grayson’s success.
Vijay Rekhi
Vijay Rekhi is a highly accomplished business leader with a distinguished career in the global spirits industry, with extensive experience spanning North America, South America, and the Indian subcontinent. Mr. Rekhi was instrumental in the acquisition of White and McKay by United Spirits (now Diageo) in 2007. This acquisition helped to significantly expand the company's portfolio and enhanced its global stature.
Mr. Rekhi possesses deep industry insights and a comprehensive understanding of market dynamics. Throughout his leadership journey, Mr. Rekhi has demonstrated a relentless pursuit of excellence and a commitment to driving innovation in the spirits industry.
His vision for Grayson’s focuses on achieving sustainable growth, expanding the company's global footprint, and delivering exceptional value to stakeholders. His strategic initiatives and forward-thinking approach will pave the way for Grayson’s success.